cute!
i hav a fetish for unique product packagings
to me pdt style is a v impt selling point..
the function of an item is usually the main purpose of buying for many of us folks.. but if the packaging sucks.. would u still consider getting it? especially if u r an aristocrat.. i don’t tink u’d wanna b seen carrying something or known to be using products that look ‘obiang’(eyesore?).. it would only show dat u r not deem fit for ur status!
sometimes we do purchase items due to their aesthetic appeal only.. oil paintings? sculptures? n for ladies.. (excessive)handbags & shoes?
a pdt with a marvellous packaging need not be a high priced ”branded” pdt.. for e.g.. this!
this liquid foundation costs SGD$27 only & Maybelline is just a drug-store brand.. incomparable to even M.A.C.. (yes it is called Lumifit.. read this if u r still curious)
now aside from havin an attractive style.. u must also make sure dat the design is user-friendly in order to make it even more sellable..
in marketing.. style is not equivalent to design..
style simply means the appearance of a pdt i.e. eye-catching or yawn producing
whereas
design holds a larger concept than style.. it is more skin deep as it includes the usefulness of the pdt.. i.e. whether it can make the pdt perform better or not
for example.. with dat unique style of the Estee Lauder liquid foundation bottle.. it sure is appealing to many ladies(includes me!!).. but wad if the design is not user-friendly? lik the bottle cracks easily or the liquid overflows causing wastage whenever i use it?
it is difficult to always hav the best of both worlds.. sometimes having a captivating style might mean sacrificing a handy design..
again.. using the E.Lauder example.. if the bottle is not made up of glass but plastic to prevent breakage.. will it still look as classy? or is it even appropriate for the prestigious E.Lauder brand name?
alright dat is all for now..
i hope u learnt a thing or two!
the next time when u shop.. keep ur eyes wide open for interesting finds! or maybe u can challenge the sales by asking him/her ”why is the design so user unfriendly?”
Lol “well cos the HP would not look feminine if it has huge thumb sized key pads”









